Although many have doubted the potential of mobile sales, it appears that in 2018 the channel surpassed all expectations. More and more consumers are using their mobiles to buy goods and services with which they are already acquainted and so do not need to view them on larger screens. Many mobile phone users, however, are still reluctant to buy new products via their mobiles because these devices do not give them a sufficient overview of them. Despite this situation, the mobile channel continued...

Euromonitor International’s Mobile Internet Retailing in Romania report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.


Why buy this report?
* Get a detailed picture of the Mobile Internet Retailing market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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