Cosmetic Procedures Get Personal, as Treatments Move to the Home

Tuesday 10 July 2012, Amsterdam

The new report "Aesthetic Lasers and Energy Devices - Global Pipeline Analysis, Competitive Landscape and Market Forecasts to 2018 " claims that rising obesity rates will expand the market for liposuction and contouring treatments and leading cosmetic medical treatments are expected to become increasingly common.

Home use devices are becoming incredibly popular due to their cost effectiveness and ease of use. Applications range from hair removal to skin rejuvenation, peri-orbital wrinkle treatment and acne treatment. Repeated usage is required to achieve desired results, and this helps in keeping the market buoyant.

Aesthetic lasers are preferred for body contouring and skin exfoliation in the case of many busy individuals, due to speed, price and convenience. Similarly, fractional non-ablative lasers are expected to dominate the skin resurfacing device market, due to reduced recovery times. These treatments all share a focus on accessibility within a modern busy lifestyle.

A sharp increase in obesity rates in emerging economies such as China and India is also expected to drive the growth of body-contouring devices in the future. China’s obese population had topped 100 million by 2009, and around 38% of the total Chinese population is currently overweight. Similarly in India, 20% of the total population and 40% of the urban population are overweight. Increase in obese population can lead to increase in bariatric surgeries, in turn boosting demand for body-contouring procedures. These numbers therefore imply a significant potential for future growth in the global body-contouring devices market. Laser-assisted liposuction procedures are set to drive the future market for minimally invasive body-contouring devices, providing impressive fat reduction for the rapidly expanding obese market.