Fats and Oils Market worth $230 billion by 2019, According to a New Study on ASDReports

Wednesday 17 September 2014, Amsterdam

The new report, now available on ASDReports, “Fats and Oils Market by Type (Vegetable Oils (Palm, Soybean, Sunflower, Rapeseed, Olive), Animal Fats (Lard, Tallow, Butter)), Application (Bakery, Confectionery, Salad Dressing, Snacks & Savory, Spreads) & Geography - Global Trends & Forecast to 2019” defines and segments the fats and oils market on the basis of various types, applications, and regions with analyses and projections of the market size of each of these segments in terms of value and volume. It also identifies the driving and restraining factors for the fats and oils market with analyses of the trends, opportunities, burning issues, and winning imperatives.

The fats and oils market is driven by the various consumption habits of the consumers, marketing strategies of the companies, increase in demand for high-quality oils, consumer awareness, and awareness in the developing economies. The key market players adopted collaborations, agreements, joint ventures, and expansions as their preferred strategies to sustain the competition in the market. The different technologies used to manufacture fats and oils, and an introduction of a wide range of non-genetically modified fat and oil products have further driven the market.

The fats and oils market is projected to reach $230 billion by 2019. In 2013, Asia-Pacific was the largest market. The Indian market for fats and oils is projected to grow at the highest CAGR of more than 4% from 2014 to 2019. The Latin American market is estimated to be the second-fastest-growing market.

The report includes the marketing and development strategies, along with the product portfolio of leading companies. The report includes the profiles of the leading companies such as Archer Daniels Midland Company (U.S.), Cargill, Incorporated (U.S.), Unilever PLC (U.K.), and Associated British Foods plc (U.K.). The key players in the market are persistent on the expansion of their fat and oil product offerings to new markets and are actively investing in R&D activities to gain a competitive edge through new product developments.