Starter Culture Market worth $1.0 Billion By 2018

Wednesday 16 April 2014, Amsterdam

The starter culture market is experiencing positive growth in past few years due to its increased application in alcoholic and non-alcoholic beverages. Starter cultures are essential ingredients in the production of beverages, as they perform the important role of breaking down sugars and releasing carbon dioxide. They are responsible for giving quality and flavor to alcoholic and non-alcoholic beverages. There are varied characteristics in different starter cultures that set them apart from each other in terms of use, quality, and quantity. The non-alcoholic beverage products market is comparatively smaller and is projected to grow at a high rate due to an increase in health awareness among consumers.

The starter culture market is segmented on the basis of type, application, and geography. The starter culture market by type includes yeast, bacteria, and molds. Yeast starter cultures are largely used in the production of alcoholic beverages, while bacterial starter cultures are widely used in the production of dairy-based beverages such as kefir and buttermilk.

In 2012, Europe was the largest market for starter cultures, while Asia-Pacific is projected to be the fastest-growing market during the forecast period. Yeast dominated the starter culture market with its major application in alcoholic beverages, globally. The leading players in the starter culture market include Angel Yeast Co. Ltd. (China), Lallemand Inc. (U.S.), and Chr. Hansen A/S (Denmark). The leading companies prefer mergers & acquisitions and new-product-launch strategies to strengthen their positions in the market.